About the Program

The Public Relations and Corporate Communication Master’s (MA) Program is designed to create a dynamic learning environment that aims to educate future consultants for public institutions, private sector and non-profit organizations through its unique curriculum integrating theoretical knowledge with practical experience. The program offers a wide range of core courses on media relations management, effective writing and research/measurement techniques in public relations, digital communication and change management and elective courses selected from the fields of business administration, advertising and media that represent the substance and diversity of academic opportunities at İstanbul Bilgi University.

The Public Relations and Corporate Communication Master’s Program aims to train sophisticated communication consultants who effectively respond to the communication demands of corporations within the dynamics of the new communication era and who have a comprehensive grasp of the agendas of domestic and global corporations from various sectors.